Our mission, vision and values

A message from our Global Executive Team

As a travel company, we exist to bring people together. When people come together, they create opportunities for shared experience, dialogue, and growth.

Around the world, civil protests against ongoing social injustices continue to highlight the stark inequalities that prevent some people from being empowered participants in these opportunities.

As a company, we’ve traditionally stayed out of public debate on social issues; our focus has been on the work of providing a safe, respectful and inclusive work environment for all our people. However, in an atmosphere of heightened awareness and involvement, we believe it’s important to add our voices to the discussion and share our perspective with you.

We can’t all personally understand the experiences of those who are affected by social injustice—but we can all have the empathy to understand that these inequalities can’t be tolerated. We wholeheartedly support all those who press for justice, and we are saddened by those few whose violent and destructive actions distract from the importance of the issues at hand. And we stand with the individual members of our BCD family around the world who have been directly or indirectly affected by far-reaching legacies of inequality.

BCD’s commitment to diversity and inclusion is longstanding. We recognize that we must always strive to do better by our people and our communities, and that our work in this area can never be “done.” As part of that discussion, we’re challenging ourselves to further listen and strengthen our approach to a diverse and inclusive workplace. From offering our people additional training and resources to re-evaluating the impact of our initiatives, we’re committed to moving forward in the spirit of humanity and humility.

Our commitment is rooted in our core values. In tackling tough challenges as a team (Solve it together), driving change (Act with purpose), advocating for justice (Do what’s right), making things happen (Give your best) and empowering ourselves and others (Feed the future), we move toward a better tomorrow.

We truly believe that social injustice and the COVID pandemic are linked by what they represent: Both reveal an infection we have yet to overcome. We all have a role to play in fighting the infection. And it’s only by embracing that role that we—and our communities—will flourish.